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Introduction to Human-Centered Design

Human-centered design (HCD) is a mindset that approaches problem-solving with a focus on the users. It requires that projects begin from a place of empathy to make sure what’s created is something people need. The goal of HCD is a product or service that meets these needs in the long run or seeks to improve the experience of something already in existence.

This human-centered design course will teach you techniques and tools for staying user-centered. You will learn a straightforward process for inspiration, ideation, and implementation and work through the practical application of an HCD process - even if “design” is not part of your job title.

Available formats for this course
In-Person
Live Online
Corporate
Corporate Online
Duration
1 day/8 hours of instruction

Starting at: $695

Get the full details on this course Download the .PDF Brochure

Introduction: What are the ways to use Human-Centered Design if I’m not a Designer?

  1. HCD Overview and Origination
  2. Different models
  3. Why the user is so important
  4. Exercise: Identify current company problems that could be addressed with an HCD approach.

Step 1: Inspiration

  1. The beginner's mindset is key
  2. Learning from users
  3. Throwing away assumptions
  4. Staying open to the possibilities
  5. Cultivating curiosity
  6. What people think, say, and do.
  7. Interview techniques
  8. Sitting with your ideas
  9. Exercise: Identifying your user
  10. Exercise: The discovery process

Step 2: Ideation

  1. Collecting your ideas
  2. Removing the limits
  3. Why “ridiculous” is a good thing
  4. Brainstorming has a bad rap
  5. Keeping it simple
  6. Building on ideas
  7. Establishing a shared framework
  8. Solution-focused, not problem-focused
  9. How to “see” an idea
  10. Keeping the users involved
  11. When to cut your loss
  12. Exercise: How to build on ideas

Stage 3: Implementation

  1. Delivery
  2. Pilot testing
  3. Iteration
  4. Continued feedback
  5. Determining long-term impact
  6. Measuring the impact
  7. Exercise: Tips to evaluate and measure

Practical Application

  1. Getting starting with a micro project
  2. Evaluating a menu of ideas
  3. Getting buy-in
  4. Tips for testing
  5. Exercise: How to have better meetings

Why HCD Matters

  1. Reduce Risk
  2. Create what people truly need
  3. Stay User Focused
  4. Think outside YOUR box
  5. Minimize confusion

This human-centered design course is designed for product teams and designers seeking to develop better products that solve the real-world problems of their customers. Some titles that may find this course particularly beneficial include:

  • Product Designers
  • Product Managers
  • Product Developers
  • Product Owners
  • UX Designers
  • UX Researchers
  • Customer Experience Strategists
  • Service Designers
  • Instructional Designers
  • Corporate Strategists
  • Product/Business Analysts

Introduction to Human-Centered Design Schedule

Location
Date
Price
Register
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Live, Online Training
Nov 9th - 9th 10:30 AM - 6:30 PM ET
$695
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Live, Online Training
Dec 7th - 7th 10:30 AM - 6:30 PM ET
$695
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Live, Online Training
Jan 13th - 13th 8:30 AM - 4:30 PM ET
$695
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Madison, WI
Jan 28th - 28th 8:30 AM - 4:30 PM Local Time
$695
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Washington, DC
Feb 12th - 12th 8:30 AM - 4:30 PM Local Time
$695
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Live, Online Training
Feb 23rd - 23rd 8:30 AM - 4:30 PM ET
$695
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Live, Online Training
Mar 16th - 16th 8:30 AM - 4:30 PM ET
$695
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Seattle, WA
Mar 22nd - 22nd 8:30 AM - 4:30 PM Local Time
$695
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Boston, MA
Apr 9th - 9th 8:30 AM - 4:30 PM Local Time
$695
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Live, Online Training
Apr 19th - 19th 8:30 AM - 4:30 PM ET
$695
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Minneapolis, MN
May 10th - 10th 8:30 AM - 4:30 PM Local Time
$695
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Live, Online Training
May 21st - 21st 8:30 AM - 4:30 PM ET
$695
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Live, Online Training
Jun 4th - 4th 8:30 AM - 4:30 PM ET
$695
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Pittsburgh, PA
Jun 28th - 28th 8:30 AM - 4:30 PM Local Time
$695
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Philadelphia, PA
Jul 9th - 9th 8:30 AM - 4:30 PM Local Time
$695
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Live, Online Training
Jul 23rd - 23rd 8:30 AM - 4:30 PM ET
$695
CPSFDC\Entity\Session::__set_state(array( 'sfId' => 'a011G00000VNNuXQAX', 'startDate' => '2021-08-13', 'startTime' => '8:30 AM', 'endDate' => '2021-08-13', 'endTime' => '4:30 PM', 'name' => '619005VCL02', 'standardCourseFee' => 695.0, 'courseId' => 'HUMANCD', 'course' => 'a001G00000EG0goQAD', 'courseSfId' => 'a001G00000EG0goQAD', 'courseName' => 'Introduction to Human-Centered Design', 'instructorId' => '85388', 'instructorSfId' => 'a0237000001Y4RDAA0', 'instructorDisplayName' => 'TBD', 'instructorName' => 'TBD', 'locationCode' => 'VCL', 'sessionStatus' => 'O', 'city' => 'Live Online Training', 'state' => NULL, 'cityState' => 'Live, Online Training', 'locationSfId' => 'a0637000000tn2hAAA', 'subjectSfId' => 'a051G00000Jso51QAB', 'subjectName' => 'Product Management', 'specialitySfId' => 'a051G00000Jso56QAB', 'specialityName' => 'Product Agility', 'expertiseSfId' => 'a051G00000JsoBsQAJ', 'expertiseName' => NULL, 'certificationSfId' => NULL, 'certificationBody' => NULL, 'certificationName' => NULL, 'pdus' => NULL, 'deliveryModalities' => array ( 0 => 'In-Person', 1 => 'Live Online', ), ))
Live, Online Training
Aug 13th - 13th 8:30 AM - 4:30 PM ET
$695
CPSFDC\Entity\Session::__set_state(array( 'sfId' => 'a011G00000VNNudQAH', 'startDate' => '2021-08-16', 'startTime' => '8:30 AM', 'endDate' => '2021-08-16', 'endTime' => '4:30 PM', 'name' => '619005POR', 'standardCourseFee' => 695.0, 'courseId' => 'HUMANCD', 'course' => 'a001G00000EG0goQAD', 'courseSfId' => 'a001G00000EG0goQAD', 'courseName' => 'Introduction to Human-Centered Design', 'instructorId' => '85388', 'instructorSfId' => 'a0237000001Y4RDAA0', 'instructorDisplayName' => 'TBD', 'instructorName' => 'TBD', 'locationCode' => 'POR', 'sessionStatus' => 'O', 'city' => 'Portland, OR', 'state' => 'OR', 'cityState' => 'Portland, OR', 'locationSfId' => 'a0637000000tn5rAAA', 'subjectSfId' => 'a051G00000Jso51QAB', 'subjectName' => 'Product Management', 'specialitySfId' => 'a051G00000Jso56QAB', 'specialityName' => 'Product Agility', 'expertiseSfId' => 'a051G00000JsoBsQAJ', 'expertiseName' => NULL, 'certificationSfId' => NULL, 'certificationBody' => NULL, 'certificationName' => NULL, 'pdus' => NULL, 'deliveryModalities' => array ( 0 => 'In-Person', 1 => 'Live Online', ), ))
Portland, OR
Aug 16th - 16th 8:30 AM - 4:30 PM Local Time
$695
CPSFDC\Entity\Session::__set_state(array( 'sfId' => 'a011G00000VNNvDQAX', 'startDate' => '2021-09-16', 'startTime' => '8:30 AM', 'endDate' => '2021-09-16', 'endTime' => '4:30 PM', 'name' => '619005VCL03', 'standardCourseFee' => 695.0, 'courseId' => 'HUMANCD', 'course' => 'a001G00000EG0goQAD', 'courseSfId' => 'a001G00000EG0goQAD', 'courseName' => 'Introduction to Human-Centered Design', 'instructorId' => '85388', 'instructorSfId' => 'a0237000001Y4RDAA0', 'instructorDisplayName' => 'TBD', 'instructorName' => 'TBD', 'locationCode' => 'VCL', 'sessionStatus' => 'O', 'city' => 'Live Online Training', 'state' => NULL, 'cityState' => 'Live, Online Training', 'locationSfId' => 'a0637000000tn2hAAA', 'subjectSfId' => 'a051G00000Jso51QAB', 'subjectName' => 'Product Management', 'specialitySfId' => 'a051G00000Jso56QAB', 'specialityName' => 'Product Agility', 'expertiseSfId' => 'a051G00000JsoBsQAJ', 'expertiseName' => NULL, 'certificationSfId' => NULL, 'certificationBody' => NULL, 'certificationName' => NULL, 'pdus' => NULL, 'deliveryModalities' => array ( 0 => 'In-Person', 1 => 'Live Online', ), ))
Live, Online Training
Sep 16th - 16th 8:30 AM - 4:30 PM ET
$695
CPSFDC\Entity\Session::__set_state(array( 'sfId' => 'a011G00000VNNvTQAX', 'startDate' => '2021-09-27', 'startTime' => '8:30 AM', 'endDate' => '2021-09-27', 'endTime' => '4:30 PM', 'name' => '619005DET', 'standardCourseFee' => 695.0, 'courseId' => 'HUMANCD', 'course' => 'a001G00000EG0goQAD', 'courseSfId' => 'a001G00000EG0goQAD', 'courseName' => 'Introduction to Human-Centered Design', 'instructorId' => '85388', 'instructorSfId' => 'a0237000001Y4RDAA0', 'instructorDisplayName' => 'TBD', 'instructorName' => 'TBD', 'locationCode' => 'DET', 'sessionStatus' => 'O', 'city' => 'Detroit, MI', 'state' => 'MI', 'cityState' => 'Detroit, MI', 'locationSfId' => 'a0637000000tn8CAAQ', 'subjectSfId' => 'a051G00000Jso51QAB', 'subjectName' => 'Product Management', 'specialitySfId' => 'a051G00000Jso56QAB', 'specialityName' => 'Product Agility', 'expertiseSfId' => 'a051G00000JsoBsQAJ', 'expertiseName' => NULL, 'certificationSfId' => NULL, 'certificationBody' => NULL, 'certificationName' => NULL, 'pdus' => NULL, 'deliveryModalities' => array ( 0 => 'In-Person', 1 => 'Live Online', ), ))
Detroit, MI
Sep 27th - 27th 8:30 AM - 4:30 PM Local Time
$695
CPSFDC\Entity\Session::__set_state(array( 'sfId' => 'a011G00000VNNvqQAH', 'startDate' => '2021-10-15', 'startTime' => '8:30 AM', 'endDate' => '2021-10-15', 'endTime' => '4:30 PM', 'name' => '619006SMA', 'standardCourseFee' => 695.0, 'courseId' => 'HUMANCD', 'course' => 'a001G00000EG0goQAD', 'courseSfId' => 'a001G00000EG0goQAD', 'courseName' => 'Introduction to Human-Centered Design', 'instructorId' => '85388', 'instructorSfId' => 'a0237000001Y4RDAA0', 'instructorDisplayName' => 'TBD', 'instructorName' => 'TBD', 'locationCode' => 'SMA', 'sessionStatus' => 'O', 'city' => 'San Mateo, CA', 'state' => 'CA', 'cityState' => 'San Mateo, CA', 'locationSfId' => 'a0637000000tn7qAAA', 'subjectSfId' => 'a051G00000Jso51QAB', 'subjectName' => 'Product Management', 'specialitySfId' => 'a051G00000Jso56QAB', 'specialityName' => 'Product Agility', 'expertiseSfId' => 'a051G00000JsoBsQAJ', 'expertiseName' => NULL, 'certificationSfId' => NULL, 'certificationBody' => NULL, 'certificationName' => NULL, 'pdus' => NULL, 'deliveryModalities' => array ( 0 => 'In-Person', 1 => 'Live Online', ), ))
San Mateo, CA
Oct 15th - 15th 8:30 AM - 4:30 PM Local Time
$695
CPSFDC\Entity\Session::__set_state(array( 'sfId' => 'a011G00000VNNvuQAH', 'startDate' => '2021-10-18', 'startTime' => '8:30 AM', 'endDate' => '2021-10-18', 'endTime' => '4:30 PM', 'name' => '619006VCL', 'standardCourseFee' => 695.0, 'courseId' => 'HUMANCD', 'course' => 'a001G00000EG0goQAD', 'courseSfId' => 'a001G00000EG0goQAD', 'courseName' => 'Introduction to Human-Centered Design', 'instructorId' => '85388', 'instructorSfId' => 'a0237000001Y4RDAA0', 'instructorDisplayName' => 'TBD', 'instructorName' => 'TBD', 'locationCode' => 'VCL', 'sessionStatus' => 'O', 'city' => 'Live Online Training', 'state' => NULL, 'cityState' => 'Live, Online Training', 'locationSfId' => 'a0637000000tn2hAAA', 'subjectSfId' => 'a051G00000Jso51QAB', 'subjectName' => 'Product Management', 'specialitySfId' => 'a051G00000Jso56QAB', 'specialityName' => 'Product Agility', 'expertiseSfId' => 'a051G00000JsoBsQAJ', 'expertiseName' => NULL, 'certificationSfId' => NULL, 'certificationBody' => NULL, 'certificationName' => NULL, 'pdus' => NULL, 'deliveryModalities' => array ( 0 => 'In-Person', 1 => 'Live Online', ), ))
Live, Online Training
Oct 18th - 18th 8:30 AM - 4:30 PM ET
$695
CPSFDC\Entity\Session::__set_state(array( 'sfId' => 'a011G00000VNNwYQAX', 'startDate' => '2021-11-12', 'startTime' => '8:30 AM', 'endDate' => '2021-11-12', 'endTime' => '4:30 PM', 'name' => '619006VCL02', 'standardCourseFee' => 695.0, 'courseId' => 'HUMANCD', 'course' => 'a001G00000EG0goQAD', 'courseSfId' => 'a001G00000EG0goQAD', 'courseName' => 'Introduction to Human-Centered Design', 'instructorId' => '85388', 'instructorSfId' => 'a0237000001Y4RDAA0', 'instructorDisplayName' => 'TBD', 'instructorName' => 'TBD', 'locationCode' => 'VCL', 'sessionStatus' => 'O', 'city' => 'Live Online Training', 'state' => NULL, 'cityState' => 'Live, Online Training', 'locationSfId' => 'a0637000000tn2hAAA', 'subjectSfId' => 'a051G00000Jso51QAB', 'subjectName' => 'Product Management', 'specialitySfId' => 'a051G00000Jso56QAB', 'specialityName' => 'Product Agility', 'expertiseSfId' => 'a051G00000JsoBsQAJ', 'expertiseName' => NULL, 'certificationSfId' => NULL, 'certificationBody' => NULL, 'certificationName' => NULL, 'pdus' => NULL, 'deliveryModalities' => array ( 0 => 'In-Person', 1 => 'Live Online', ), ))
Live, Online Training
Nov 12th - 12th 8:30 AM - 4:30 PM ET
$695
CPSFDC\Entity\Session::__set_state(array( 'sfId' => 'a011G00000VNNwnQAH', 'startDate' => '2021-11-22', 'startTime' => '8:30 AM', 'endDate' => '2021-11-22', 'endTime' => '4:30 PM', 'name' => '619006AUS', 'standardCourseFee' => 695.0, 'courseId' => 'HUMANCD', 'course' => 'a001G00000EG0goQAD', 'courseSfId' => 'a001G00000EG0goQAD', 'courseName' => 'Introduction to Human-Centered Design', 'instructorId' => '85388', 'instructorSfId' => 'a0237000001Y4RDAA0', 'instructorDisplayName' => 'TBD', 'instructorName' => 'TBD', 'locationCode' => 'AUS', 'sessionStatus' => 'O', 'city' => 'Austin, TX', 'state' => 'TX', 'cityState' => 'Austin, TX', 'locationSfId' => 'a0637000000tn8oAAA', 'subjectSfId' => 'a051G00000Jso51QAB', 'subjectName' => 'Product Management', 'specialitySfId' => 'a051G00000Jso56QAB', 'specialityName' => 'Product Agility', 'expertiseSfId' => 'a051G00000JsoBsQAJ', 'expertiseName' => NULL, 'certificationSfId' => NULL, 'certificationBody' => NULL, 'certificationName' => NULL, 'pdus' => NULL, 'deliveryModalities' => array ( 0 => 'In-Person', 1 => 'Live Online', ), ))
Austin, TX
Nov 22nd - 22nd 8:30 AM - 4:30 PM Local Time
$695
CPSFDC\Entity\Session::__set_state(array( 'sfId' => 'a011G00000VNNwwQAH', 'startDate' => '2021-12-02', 'startTime' => '8:30 AM', 'endDate' => '2021-12-02', 'endTime' => '4:30 PM', 'name' => '619006VCL03', 'standardCourseFee' => 695.0, 'courseId' => 'HUMANCD', 'course' => 'a001G00000EG0goQAD', 'courseSfId' => 'a001G00000EG0goQAD', 'courseName' => 'Introduction to Human-Centered Design', 'instructorId' => '85388', 'instructorSfId' => 'a0237000001Y4RDAA0', 'instructorDisplayName' => 'TBD', 'instructorName' => 'TBD', 'locationCode' => 'VCL', 'sessionStatus' => 'O', 'city' => 'Live Online Training', 'state' => NULL, 'cityState' => 'Live, Online Training', 'locationSfId' => 'a0637000000tn2hAAA', 'subjectSfId' => 'a051G00000Jso51QAB', 'subjectName' => 'Product Management', 'specialitySfId' => 'a051G00000Jso56QAB', 'specialityName' => 'Product Agility', 'expertiseSfId' => 'a051G00000JsoBsQAJ', 'expertiseName' => NULL, 'certificationSfId' => NULL, 'certificationBody' => NULL, 'certificationName' => NULL, 'pdus' => NULL, 'deliveryModalities' => array ( 0 => 'In-Person', 1 => 'Live Online', ), ))
Live, Online Training
Dec 2nd - 2nd 8:30 AM - 4:30 PM ET
$695
CPSFDC\Entity\Session::__set_state(array( 'sfId' => 'a011G00000VNNxTQAX', 'startDate' => '2021-12-16', 'startTime' => '8:30 AM', 'endDate' => '2021-12-16', 'endTime' => '4:30 PM', 'name' => '619006CHI', 'standardCourseFee' => 695.0, 'courseId' => 'HUMANCD', 'course' => 'a001G00000EG0goQAD', 'courseSfId' => 'a001G00000EG0goQAD', 'courseName' => 'Introduction to Human-Centered Design', 'instructorId' => '85388', 'instructorSfId' => 'a0237000001Y4RDAA0', 'instructorDisplayName' => 'TBD', 'instructorName' => 'TBD', 'locationCode' => 'CHI', 'sessionStatus' => 'O', 'city' => 'Chicago, IL', 'state' => 'IL', 'cityState' => 'Chicago, IL', 'locationSfId' => 'a0637000000tn4JAAQ', 'subjectSfId' => 'a051G00000Jso51QAB', 'subjectName' => 'Product Management', 'specialitySfId' => 'a051G00000Jso56QAB', 'specialityName' => 'Product Agility', 'expertiseSfId' => 'a051G00000JsoBsQAJ', 'expertiseName' => NULL, 'certificationSfId' => NULL, 'certificationBody' => NULL, 'certificationName' => NULL, 'pdus' => NULL, 'deliveryModalities' => array ( 0 => 'In-Person', 1 => 'Live Online', ), ))
Chicago, IL
Dec 16th - 16th 8:30 AM - 4:30 PM Local Time
$695

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