Introduction to Product Management


Unlike traditional Product Management 101 courses that teach merely process mechanics, this course takes you into the journey of a newly appointed Product Manager/Owner and helps them understand expectations.

This course helps to answer questions like:

  • What is the difference between a Project and Product?
  • What is expected of me as a Product Manager/Owner?
  • How is this different from what I did in my previous role?

The course not only answers the above questions but also brings forward skill sets from a previous role. Students are challenged to think in terms of What is My Product and to communicate Why It Is Important. This course can be customized to fit what the client and the employees need based on the reality of their environment. 

Note: When taken live-online, this class is delivered in two half-day sessions.

Reserve Your Seat
$795 (USD)
1 day/8 hours of instruction
Group (3+): $695 USD
GSA: $685 USD

Next Upcoming Course

There are currently no scheduled classes for this course.
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Introduction to Product Management Schedule

Reserve your seat
There are currently no scheduled classes for this course. Please contact us if you would like more information or to schedule this course for you or your company.

Full Course Details

The session combines presentation and interactive conversations to provide value post-class to the participants. Below is an example of an agenda, but can be customized to fit the needs of the client.

Part 1: Understanding Project vs Product

  • Funding Models
  • Approval Models
  • Communication

Part 2: Understanding the 3-legged stool

  • What is it?
    • Feasibility
    • Viability
    • Usability
  • Why is it important?

Part 3: Understanding the role of a Product Manager

  • Where do I fit in?
  • Key Responsibilities
  • Patterns and Anti-Patterns

Part 4: How can I bring skill sets from my previous role?

  • Business Analyst
  • Project Manager
  • Developer
  • Team Lead

Part 5: Understanding your Product

  • You need to be able to answer these questions and explain why you care:
    • What am I building?
    • Why am I building it?
    • Who am I building it for?
    • How will I know it is successful?
  • Creating your strategy
  • Communicating about your Product
    • Roadmapping
    • Feedback Loops
  • Sustaining your product

  • This course is for anyone who is new to the role of Product Manager or wants to upskill as an existing Product Manager.

  • Gain a methodology-agnostic understanding of the basics of iterative product management as it pertains to the employee
  • Learn product values and guidelines
  • Understand the learned skill sets of the past and bring them into this new journey
  • Equip a newly minted Product Manager with tools of understanding their product
  • Learn how each role plays an important part in the success of their product

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