Product Management

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Product Management

Learn more about agile product management, product agility concepts like design thinking and customer centricity, and more.

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Digital Marketing

Design Thinking for Marketers: The Value of Iteration

What are the components of your marketing plan? It likely describes your customers, has a unique selling proposition, lists the…


Achieve Customer Centricity Through Design Thinking With SAFe® and Jira Align

SAFe® 5.0 is all about business agility. And, whether you adhere strictly to the SAFe® framework for scaled agile development…


How Design Thinking Powers Agile Product Delivery in SAFe 5.0

If you’ve been using the Scaled Agile Framework (SAFe) for a while now, the basics are pretty clear to you.…

Agile Roles

A “Day in the Life” of a Product Manager

Over the last 15 years, I can count 5 days that I looked at the time and thought, "man, this…

Agile Roles

A “Day in the Life” of a Product Owner

The team-level Product Owner arguably has the most difficult job on the product team. Since we are all friends here,…


Product Backlog Management – 3 Common Mistakes to Avoid

Working with Agile teams requires a lot of discipline, and one of the things that can create challenges for the…


The Dojo Primer – What it Is, Why it Works, and How to Do It

If you’re a coach or trainer in an agile development organization, you’ve probably heard of the Dojo concept. But, for…


Mastering Product Agility in the Modern Organization

Back in the days before agile really took hold in the software development world, workflow processes were dominated by project…


Scaling Product Management in an Agile World with Atlassian Jira Align

In a previous post, we introduced you to Jira Align — formerly known as AgileCraft — the newest addition to…


Great Leaders Let You Make Mistakes, but Don’t Let You Quit – Podcast Interview with Anne Steiner

Anne Steiner, VP of Product Agility at Cprime is at the forefront of Agile expansion across industries and disciplines. She…

Product Management

The Humans Strike Back: Putting People Back in Product – ProdConf 2019 Recap

In a world obsessed with metrics, profits, and the latest technology, it can be easy to lose sight of something…

Product Management

Influence Without Authority – Powerful Advice for Product Managers

Anne Steiner, now VP of Product Strategy at Cprime, has earned a stellar reputation as a coach and trainer for…